Digital Media Network
Cinema Scene has created an exclusive in-lobby Digital Media Network. This network provides an outlet to connect brands with moviegoers in theatre lobbies via innovative digital media solutions including TrailerVision™ and VideoWall. The Cinema Scene digital media platforms are specifically designed to draw consumer attention and drive interactivity with movies and brands.
Movie studios, exhibitors, beverage providers and corporate brands rely on Cinema Scene to execute innovative and cost-effective theatrical promotions.
• Movie Marketing: Cinema Scene creates partnerships between movie studios and corporate brands, resulting in impactful and memorable promotions.
• Kid Marketing: Cinema Scene produces kid-friendly promotional packaging. These items generate awareness surrounding kids movies and enhance the movie going experience for children and parents alike
TrailerVision™ is the flagship product in Cinema Scene’s Lobby Digital Media Network. This Digital Media Network provides a unique outlet to connect brands with entertainment consumers in theatre lobbies via digital LCD displays in the highest dwell locations in theaters.
Large scale video display located in key theatre lobbies in top DMAs. The wall is comprised of 46” LCD displays configured in a 3x3 landscape orientation. The structure will display high definition video content that is 6ft tall and 10ft wide with directional audio. The device sits on the Cinema Scene Digital Media Network allowing for flexible content changes.
CS Promo Network
Cinema Scene Promotional Network is an organized network of promotional inventory used to promote upcoming movies.
Integrated promotions that extend from promotional concessions to on-screen messaging to lobby digital to Social Media and email marketing.
Screenvision, Cinema Scene’s in theater partner, will represent the Cinema Scene In-Lobby Digital Network to corporate brands. The agreement allows Screenvision to bundle its preshow digital advertising with Cinema Scene’s digital in-lobby network to bring 360 degree digital advertising solution to clients.